Insta-Wow brings lift and freshness back to the roots, while Style On Steroids adds texture and grip through the lengths — together, a quick, lightweight styling routine for the days between washes. Style On Steroids is no stiff, old-school finishing spray: the texture feels neither crunchy nor sticky, and it comes with built-in heat protection, so it doubles as a pre-blow-dry or pre-styling step too. For spring, that's the approach to embrace: volume and texture without any heaviness or overdone feel.
Back to styling→Volume and texture without any heaviness or overdone feel.
Color WOW Dream Coat — grip-locking dry spray, whatever the weather brings
Come rain, humidity or shine, Dream Coat keeps frizz at bay and leaves hair sleek and disciplined.
Color WOW Xtra Large — volume that lasts all day long
Hair falling flat by the end of the day? Xtra Large delivers instant root lift, with no heavy or stiff feel afterward.
Money — shine that looks like a good summer
Sun, salt water and chlorine leave hair dull and dry, right when it needs to look its best again after summer. Money brings the shine back without weighing hair down.