Between two washes this routine works in two steps. Insta-Wow is an advanced dry shampoo with Active Cleansing technology: a shampoo-grade cleanser combined with ultra-fine starch breaks down oil, impurities and odours, without white haze or clumps. You shake the bottle, spray from 20 cm towards the roots, lift sections to get underneath, let it work for a moment and brush through. Style On Steroids is not a classic stiff finishing spray: the texture spray gives lift, volume, body and style memory with clear, non-chalky texturizers, so your colour stays bright and no white residue is left behind. It also offers heat protection up to 230 °C (instrumental test) and goes on dry hair. For extra volume you hold your head upside down and spray the lower layers; for a casual texture you spray through the middle layers and run your fingers through the hair. For spring that is the light, natural approach.


Volume and texture without any heaviness or overdone feel.


L'Oréal Professionnel Air Light Pro — blow-drying grey hair to full shine
Grey and silver-grey hair shows every incompletely dried spot as dullness. The Air Light Pro dries faster with infrared light.

L'Oréal Professionnel Air Light Pro — natural movement and shine without a straightener
No straightener, no curling iron — just the blow-dryer and the right brushing technique, delivering a soft wave and a smooth, healthy shine.

Color WOW Dream Coat — grip-locking dry spray, whatever the weather brings
Come rain, humidity or shine, Dream Coat keeps frizz at bay and leaves hair sleek and disciplined.
