Grey and silver-grey hair calls for a different blow-drying technique than coloured hair: less heat sensitivity, but a quicker slide into dullness if it isn't dried through completely. Air Light Pro's higher airflow reaches the root faster, and that's exactly what separates grey hair that looks dull from grey hair that shines — a light, natural finish that suits the spring season.
Back to styling→The difference between grey hair that looks dull and grey hair that shines comes down to drying it completely.
Color WOW Dream Coat — grip-locking dry spray, whatever the weather brings
Come rain, humidity or shine, Dream Coat keeps frizz at bay and leaves hair sleek and disciplined.
Color WOW Xtra Large — volume that lasts all day long
Hair falling flat by the end of the day? Xtra Large delivers instant root lift, with no heavy or stiff feel afterward.
Money — shine that looks like a good summer
Sun, salt water and chlorine leave hair dull and dry, right when it needs to look its best again after summer. Money brings the shine back without weighing hair down.