The formula carries up to two times less ammonia odour than a classic colour, without giving up coverage or result. Odor Trapping Technology actually traps the ammonia molecules during application, rather than simply masking the smell. A noticeably calmer moment in the chair for client and stylist alike — the same full grey coverage, less strain on the nose.


Back to color→Odor Trapping Technology traps the ammonia molecules, rather than masking the smell.

Majirel — the colour palette that never gets old
Majirel remains one of the most versatile colours in the salon: one hundred percent grey coverage, with results that look rich without ever feeling heavy.

Metal Detox Pre-Treatment — the step before the colour
Before a colourist even starts mixing, Metal Detox's pre-treatment spray goes on first — a step home colouring often skips.

INOA15 — colour without compromise, even on grey hair
INOA works without ammonia and proves its worth on the most stubborn grey hair: even, natural-looking coverage with instant shine.
