Hair that shines is hair whose cuticle lies flat, and you decide that in the last five minutes of a blow-dry. First dry the hair completely, from root to end, so the surface lies in one direction. Always finish with a cool stream of air along the lengths. Cool air sets the shape and gives the mirror-like effect that warm air takes away. A little product is enough: a few drops of oil or serum spread between your palms and applied to the lengths and ends only, never on the crown, where it makes hair heavy and greasy. Then brush through once with a soft brush and let the hair fall. In winter, when dry indoor air dulls hair faster, that finish is the difference between hair that is merely clean and hair that really catches the light.
Cool air gives the mirror-like effect that warm air takes away.
Color WOW Xtra Large — volume that stays up all day
Hair falling flat by the end of the day? Xtra Large delivers instant root volume, with no heavy or stiff feel afterward.
Color WOW Dream Coat Supernatural Spray — an invisible shield against frizz
A featherlight anti-frizz spray that locks out moisture and leaves hair mirror-smooth, glossy and soft, whatever the weather throws at it.
Color WOW Dream Coat — grip-locking dry spray, whatever the weather brings
Come rain, humidity or shine, Dream Coat keeps frizz at bay and leaves hair sleek and disciplined.